Some see it as generic while "the harshest critics" say the new Seattle’s Best Coffee logo "seems more appropriate for a blood donation center," a Yahoo! News article says.

The article reports that a "a poll from The Seattle Times revealed a whopping 68 percent of over 2,000 respondents thought Seattle’s Best Coffee should "’try again.’"

Read more at: finance.yahoo.com/family-home/article/109607/seattles-best-coffee-stirs-up-heated-opinions